Job Details
About Baby Square
Since our humble beginnings in spring 2013, Baby Square has been dedicated to serving families with thoughtfully curated, high?quality baby products. Starting from a cozy 800 sq. ft. store in Richmond, BC, we’ve grown by putting people first—making shopping more personal, joyful, and accessible.
Today, we support over 3,000 families across Canada and beyond through our retail stores and online shop. Every product is chosen with care, and every order is packed with intention. In 2022, we relaunched our website with a faster, more intuitive shopping experience, a loyalty program, and an improved inventory system—all built around our core philosophy: people first, products second.
If you’re passionate about meaningful brands, thoughtful storytelling, and making life a little easier for parents, we’d love to meet you.
Position Details
Job Title: Marketing Coordinator
Location: Burnaby, British Columbia (on-site, urban area)
Type of Job: Permanent, full-time
Hours: 30–35 hours per week
Salary: CAD $36.65–$38.50 per hour (to be negotiated)
What You’ll Do
As Marketing Coordinator, you will be the key bridge between Baby Square, our brand partners, and our customers. You’ll turn campaign policies and promotions into clear, attractive marketing materials across our social media, website, and email channels, and support product launches on our site.
Key responsibilities include:
Brand & Campaign Coordination
Liaise daily with brand partners to understand their campaign policies, launch plans, and promotional requirements.
Combine brand?provided campaigns with our own in?house promotions to create cohesive, customer?friendly offers.
Plan campaign timelines and ensure messaging is consistent across all channels.
Social Media Content & Creative
Design and produce promotional posters and visual assets for major social platforms (e.g., Instagram, Facebook, TikTok).
Write clear, engaging copy for social posts, focusing on promotions, new arrivals, and brand stories.
Adapt campaign messaging for different platforms and audiences.
Website & Email Marketing Assets
Create homepage and category banners for the company website to reflect current promotions, seasons, and key brands.
Prepare visual and copy assets for marketing emails, including subject lines, hero images, product highlights, and call?to?action text.
Work with the team to ensure assets are uploaded accurately and on time.
Product Listing & Site Merchandising
Assist with new product uploads, including product information, images, tags, and categorization.
Coordinate with internal teams to ensure new items and promotions are reflected correctly on the website.
Help maintain a clean, accurate, and customer?friendly product catalog.
Analytics & Optimization
Track performance of social posts, banners, and email campaigns, and provide basic reports.
Share insights and suggestions for improving creative, messaging, and campaign performance.
General Support
Maintain marketing calendars, asset libraries, and campaign documentation.
Support other marketing and administrative tasks as needed.
Work Setting:
On-site at our location:
4800 No. 3 suite 134
Richmond, British Columbia
V6X 3A6
How to Apply
Please email your resume and a brief cover letter outlining your relevant experience and why you’d like to join Baby Square as a Marketing Coordinator to:admin@babysquare.ca
If available, include links or samples of social media, posters/banners, or campaigns you’ve worked on.
Welcome to Baby Square — where every milestone matters, and every story starts with family.
Job Description
Employment Requirements
• A university degree or college diploma in business marketing or communications-related field.
• 2+ years of experience in marketing, communications, digital media, or a related field (retail or e?commerce experience is an asset).
• Experience creating social media graphics and basic marketing materials (e.g., using Canva, Photoshop, or similar tools).
• Strong written and verbal communication skills in English.
• Strong organizational skills and attention to detail; able to manage multiple campaigns and deadlines.
• A collaborative mindset and willingness to learn.
• A genuine interest in baby products, parenting, or family?focused brands is a strong plus.